What a Trade Show Can Teach Us About Good Marketing

First Things First: There's an Order to Profitability
Principles of Graphic Design

Radical Inclusiveness - the Competitive Edge

Outstanding Customer Service is a Culture Thing

Your (Character) Slip is Showing

The Cost of Pricing
The Digital Marketing Challenge for Luxury Business

Why Are We Still Fighting About Lab Grown Diamonds?

Marketing Strategy Tres: Put the Pieces Together
We Could Just Try This
Getting Focused
Are You Writing Your Own Obituary?

Tell Better Stories
It's not enough to sell a product or a service any more. You must also be able to tell the story. The Pip Storytelling Deck is a tool we use at the Werx Brands to construct and tell better stories. You can be a master story-teller too!
Compensation Advice for Retailers
Would You Benefit From a Team-Based Business Model?
The Value (and the point) Is in the Process
No Poo Throwing
Lead Like a Woman
On DNA, Ruts, and Getting Out of Your Comfort Zone
Simple But Not Easy
Be a Better Leader Part 5: Be the Brand Builder
The Rudiments of Engagement
Video
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Strategy
It's surprising how many people are not aware of their reasons for doing things. They think they know, but when asked to reflect upon it, they don't. Why are you in business? Why are you pursuing this role? Why are you frustrated, lonely, anxious, doubting? Why are you making this decision? Why aren't you asking for help? If you ask why before deciding what, who, how, or when, you will come up with a stronger answer every time. In business, why is the essence of strategy. In life, why is the essence of progress.
I sometimes wonder what our country would be like today if Christians had thrown themselves into eradicating poverty or inequality with the same energy they invested in fighting abortion.
"The tricky thing about hope is to not confuse it with optimism." Rebecca Solnit
I suspect the fear of being afraid is the most destructive fear of all.
Taking a knee ... Long the choice of peaceful, PRAYERFUL resistance.









































