What a Trade Show Can Teach Us About Good Marketing

First Things First: There's an Order to Profitability
Principles of Graphic Design

Radical Inclusiveness - the Competitive Edge

Outstanding Customer Service is a Culture Thing

Why Are We Still Fighting About Lab Grown Diamonds?

Still Playing Dress-up in Your Parents' Clothes?

Can You Measure Your Gut?

To Knock Off or Not to Knock-Off Designer Jewelry?

Resolution #3: I Will Figure Out My Brand Story
Who Will I Stand For?
Molecular Transformation Begins at Home
Resolution #2: Become a Better Thinker

Tell Better Stories
It's not enough to sell a product or a service any more. You must also be able to tell the story. The Pip Storytelling Deck is a tool we use at the Werx Brands to construct and tell better stories. You can be a master story-teller too!
Keep Your Mind On Your Goals
Collaborative Management: Consultative vs Consensus
Your Twitch is Showing
No Poo Throwing
Embrace the Internet to Increase Business Value
Past Time for Change - A Post to the Jewelry Industry
Getting Employee Reviews Right
Looking for Success? Implement a Management Framework.
Don't be a Virtual Leader
The Rudiments of Engagement
Video
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Strategy
Don't get FOMO over unicorns in the news. It's not usually the first person with the idea who makes the money, or even the first person who invests the cash. The person who invests the discipline is always the one to bet on.
It's surprising how many people are not aware of their reasons for doing things. They think they know, but when asked to reflect upon it, they don't. Why are you in business? Why are you pursuing this role? Why are you frustrated, lonely, anxious, doubting? Why are you making this decision? Why aren't you asking for help? If you ask why before deciding what, who, how, or when, you will come up with a stronger answer every time. In business, why is the essence of strategy. In life, why is the essence of progress.
At the end of the day, we all have to fight our demons alone. And I think that's the source of loneliness. If you spend your whole life insisting there are no demons to fight or hiding your demons or determined to fight them in private, you end up existentially alone.
Maybe the reason its so hard to remain in quarantine is that it's hard to outrun sadness when you're forced to be still.









































